Business Case
The Pepino Brand was a B2B SaaS platform helping branding agencies manage all their digital assets (Digital Asset Manager). I co-founded the company and built the entire product and technical infrastructure from zero.
Impact
- Rebuilt the product from scratch with scalable architecture
- Closed 7 recurring B2B customers (marketing agencies)
- Landed major clients including Credo and BBK Foundation
- Led a team of 3 (2 engineers + myself)
- Defined product vision, go-to-market, and monetization strategy
- Secured angel investment during early-stage validation
Role
CPTO & Co-founder for 1.5 years. Owned product, engineering, and discovery cycles.